A TRAINING PROGRAM BASED ON THE DISSEMINATION OF NEW IDEAS TO ENLIGHTEN THE GREEN ECONOMY OF THE AUTHORS OF TELEVISION PROGRAMS FOR SOME PRIVATE SATELLITE CHANNELS

Document Type : Review Article

Authors

1 Program Producer

2 Faculty of Graduate Studies for Childhood, Ain Shams University

3 Faculty of Graduate Studies and Environmental Research, Ain Shams University

Abstract

The research aims to identify “the dissemination of new ideas for enlightenment in the green economy by the producers of television programs for some private satellite channels. Therefore, the researchers used the descriptive analytical approach, and a list of the most important issues of the green economy was prepared, and a proposed model based on the dissemination of the innovative ideas of enlightenment in the green economy among the programmers. Television for some private satellite channels “university degree holders, where the results showed that there is a statistically significant relationship between the green economy and achieving sustainable development (the strong relationship between them). There is a statistically significant relationship between the availability of capabilities and new and renewable energy resources in the Arab Republic of Egypt and the transformation of its economy into an economy Green There is a statistically significant relationship between the media enlightenment that satellite TV channels present to the ideas created about the green economy and the possibility of achieving sustainable development.A number of results, recommendations and the proposed training program prepared by the researchers were drawn, including - the need for the administrations of private satellite channels to be aware of the importance of scientific research To develop the work of these channels and improve their programs and upgrading It performs what achieves the aspirations of viewers, with regard to environmental enlightenment in the field of green economy. It also allows knowing the public’s reactions to the materials it offers, providing it with large and semi-accurate information about its negatives and positives, and evaluating the performance of communicators as well as the contents of their programmes.

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