THE ROLE OF STRATEGIC MANAGEMENT IN IMPROVING ADMINISTRATIVE AND FINANCIAL PERFORMANCE APPLIED STUDY ON SOME EGYPTIAN SPORTS INSTITUTIONS

The objective of the study was to study the strategic management methods and determine the extent of their impact on improving the administrative and financial performance of the sports institutions. In order to achieve the objectives of the study, the inductive method was used in the theoretical study and the field was prepared on the questionnaire for 150 sample items, Health of study hypotheses.
The study reached the following results: Acceptance of the first hypothesis: The results showed a significant correlation between the application of strategic management and improvement of administrative performance; the correlation coefficient was 0.648 at a significant level of 0.01. Y1 = 2.933 + 0.346 * X + ε The model's significance was 42%.
 
Acceptance of the second hypothesis: The results showed a significant correlation between the implementation of strategic management and the improvement of financial performance; the linear correlation coefficient was 0.82 at a significant level of 0.01.
Y2 = 2.892 + 0.388 * X + ε
The model was validated and the explanatory capacity of the model was 67.2%.
The most important recommendations of the researcher include the following: The results showed the positive impact of the role of strategic management in improving administrative and financial performance. Therefore, the researcher recommends applying strategic management in sports institutions by following the following: Establish a specialized department to follow up and identify internal strengths and weaknesses, opportunities and external threats facing institutions and sports clubs. Provide the human and material resources necessary for the implementation of strategic management, and develop plans and timetables for implementation, and follow-up and evaluation methods and methods of implementation through the use of individuals with the necessary skill, scientific status and professional performance.